Own your IP asset and leverage off your IP protection to maximise financial returns
If you have developed a niche product, a memorable trade mark or a unique process you must protect it to own it and control it. If you own it and control it, you can use it to make money by delivering a product or service that only you can provide.
Trade Mark Protection
Registered trade marks give you ownership of your products and services throughout Australia. Our trade mark attorneys will assist in ensuring your brand remains your biggest asset.
Patent Protection
Your invention or innovative process requires the right protection. Our expert patent attorneys will provide you with the best options to secure your patent in Australia and overseas.
Design Protection
Design registration can commercially protect the design features of shape, pattern, configuration and ornamentation when applied to an aesthetic or functional article.
Other IP Services
Our team can also assist in registering your business name and domain name, execute IP Audits and provide infringement consultation for businesses and lawyers.
IP protection is about protecting what is important and commercially relevant and then leverage it to generate revenue for your business. The first step in protecting your IP, is to make an appointment at Wynnes for a free consultation, to review your business and identify your IP assets.
For more information about how IP protection can benefit your business
Trade Marks
Products that have a unique appearance but may not provide a new function. (Eg: The particular shape of a chair) can be protected by design registration.
Plastic or metal extrusions can be protected. (Eg: Housing guttering, shaped conduit, window and door framing).
Key components that have a specific shape to fit within a device or apparatus to enable the operation or utility of a device or apparatus can be subject matter for a design. (Eg: The shape of a mating socket for an electrical connection)..
Products that have unique pattern or ornamentation can be protected by designs. By way of example, wallpaper patterns, wrapping paper, cartoon characters on bed sheets can be protected with a registered design.
Different industries such as services relating to plants or wine have unique requirements. With plants, Plant Breeder Rights (PBR) need to be considered. With wine, the Geographical Indications Act must be taken into account.
Patents
New and inventive machines, apparatus, assemblies, devices and widgets can be protected. Often the method of use or manufacture can be also protected to broaden the scope of protection.
Business methods, chemical and biological processes can be protected. Methods and processes where a new result is produced can be considered for patent protection.
Computer hardware and software, functionality associated to produce a new result can often be protected by a patent.
The packaging for a product can often be distinctive in how the product is presented to the customer. The customer associates the packaging with the business and provides a quality value to the product.
Can be protected often as a subgroup of an apparatus or assembly parts are important where it is a key component for an apparatus or device. The part can also be subject matter for a design.
Novel compounds, chemical processes (particularly commercial scale processes), purified biologicals, modified biologicals, new biological processes are protectable.
Designs
Your company’s name and logo are trade marks. Registering these trade marks gives you ownership in respect of your products and services throughout Australia (or other countries).
A memorable slogan or phrase that customers associate with your brand, products, and servicing. (Eg: just do it). New words (Eg: Kodak), unique spelling of a word or alphanumeric combinations (Eg: 7-Eleven).
Icons and Graphics used for computer software or mobile applications serve as distinctive trade marks and are the distinguishing element that potential users identify with a product or service.
The packaging for a product can often be distinctive in how the product is presented to the customer. The customer associates the packaging with the business and provides a quality value to the product.
Advertising jingles or a unique sound associated with your brand (Eg: Windows Start Up) can provide an association with your business, products and services.
Overall shape of a product or packaging (Eg: Coca-Cola bottle) or a particular colour associated with your brand, in your industry (Eg: Cadbury purple).